ONLINE DIGITAL MARKETING COURSE

Enhance Your Digital Skills, Join Digital Aacharya AI-Powered Advanced Digital Marketing Course In Pune With Placements At Affordable Fees.

2 Months Duration
Installment Options
15+ Certification
50+

Placement Assistance
100% Practical
Freelancing
ChatGPT & AI Tools

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2000+ Students

50+ Hiring Companies

100% Placement Assistance

9+ Years Experience

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Why You Should Join Digital Online Digital Marketing Courses in Pune

Digital Aacharya is a leading digital marketing institute in Pune. The course will be delivered by highly qualified and certified instructors who are considered some of the best instructors in the industry, providing an unparalleled learning experience.

100% Work Assessment
Affordable Fees Structure
Flexible Course Plan
Real World Practical Experience
3 Months Internship Letter
Get LOR (Letter Of Recommdation)
15+ Certification
50+ Placement Companies
30+ Live Project Assignments
40+ Latest s (4.0 Version)
Live Case Studies
Interview Preparation
Resume Building

About Digital Aacharya

What is marketing & business growth fundamentals
Traditional vs modern marketing
Understanding customer needs & behavior
Market types (B2B, B2C, D2C)
4Ps & 7Ps of marketing
Branding basics
Marketing funnel concept
Value proposition creation
Case studies of popular brands
Role of marketing in sales

What is digital marketing
Digital vs traditional marketing
Digital marketing channels overview
Career opportunities in digital marketing
Inbound vs outbound marketing
Organic vs paid marketing
Digital customer journey
Online business models
Global & local digital trends
Tools ecosystem overview

Role of AI in marketing automation
AI for content creation
AI for ad optimization
AI-powered analytics tools
ChatGPT & prompt engineering basics
AI image & video tools
Predictive marketing using AI
AI in SEO & keyword research
Ethical use of AI
Future of AI marketing

What is a website
Static vs dynamic websites
Website types (business, e-commerce, blog)
HTML, CSS & JS overview
CMS introduction (WordPress)
Website architecture basics
UX/UI fundamentals
Website security basics
Website performance importance
Live website examples

What is a domain name
Domain extensions explained
Web hosting types
Domain & hosting connection
Control panel overview
Installing WordPress
SSL & security setup
Email setup with hosting
Website backup basics
Website launch checklist

What is a search engine
Crawling process
Indexing process
Ranking factors overview
Search engine bots
SERP structure
Organic vs paid results
Search intent types
Google ecosystem overview
Search quality guidelines

What are Google algorithms
Core algorithm updates
Panda, Penguin, Hummingbird
Helpful Content update
Spam & penalty concepts
White hat vs black hat SEO
Algorithm recovery basics
Content quality signals
E-E-A-T explained
Staying update-safe

Importance of keywords
Short-tail vs long-tail keywords
Buyer intent keywords
Informational keywords
Transactional keywords
Keyword difficulty concept
Keyword clustering
Search volume analysis
Competitor keyword research
Keyword mapping

Accessing Keyword Planner
Discover new keywords
Search volume analysis
CPC & competition metrics
Keyword filtering
Local keyword research
Commercial intent analysis
Exporting keyword data
Keyword planning for ads
Practical keyword research task

What is SEO
Why SEO is important
SEO types overview
Organic traffic benefits
SEO workflow
SEO tools overview
SEO for business growth
SEO myths & facts
SEO timelines & expectations
Real SEO case studies

Title tag optimization
Meta description writing
SEO-friendly URL structure
Header tags (H1–H6) usage
Keyword placement strategy
Internal linking structure
Image optimization & alt tags
Content optimization techniques
Schema markup basics
Complete on-page SEO checklist

What is off-page SEO
Backlink fundamentals
Link quality vs link quantity
Guest posting strategies
Profile & directory backlinks
Business listings & citations
Brand mentions
Social signals impact
Common link-building mistakes
Off-page SEO strategy planning

Technical SEO overview
Website speed optimization
Core Web Vitals
Mobile-first indexing
XML sitemap creation
Robots.txt configuration
Canonical tag implementation
Advanced schema markup
HTTPS & website security
Crawl budget optimization

What is an SEO audit
On-page SEO audit
Technical SEO audit
Backlink profile audit
Content audit process
SEO audit tools
Competitor SEO audit
SEO score & health analysis
Audit report creation
SEO improvement roadmap

What is local SEO
Google My Business setup
NAP consistency management
Local keyword targeting
Reviews & ratings optimization
GMB posts & updates
Local citations
Map pack ranking factors
Local SEO tools
Local SEO case studies

Identifying main competitors
SEO competitor analysis
Keyword gap analysis
Backlink comparison
Content gap analysis
Ad strategy analysis
Social media comparison
Competitor research tools
SWOT analysis
Competitive strategy building

Google Analytics overview
GA account setup
Traffic sources analysis
User behavior tracking
Audience insights
Conversion tracking
Goals & events configuration
Understanding GA reports
GA4 fundamentals
Data-driven decision making

Google Search Console overview
Website verification methods
Performance report analysis
Indexing & coverage issues
Error fixing strategies
Sitemap submission
Manual actions & penalties
Page experience report
URL inspection tool
SEO improvement insights

What is SMO
Social media platforms overview
Profile & bio optimization
Content strategy planning
Hashtag research
Engagement growth techniques
Consistency & scheduling
Social media growth strategies
Analytics & insights basics
Brand building through SMO

Facebook business page setup
Profile & bio optimization
Content formats & creatives
Posting strategies
Engagement boosting techniques
Facebook insights analysis
Audience targeting basics
Community management
Facebook growth hacks
Brand storytelling on Facebook

Instagram business account setup
Bio, highlights & profile optimization
Content pillars planning
Reels growth strategy
Hashtag research & optimization
Ideal posting frequency
Engagement growth techniques
Instagram analytics & insights
Instagram SEO fundamentals
Instagram monetization basics

LinkedIn profile optimization
Personal branding vs company branding
LinkedIn content strategy
Lead generation techniques
Professional networking methods
LinkedIn algorithm basics
Posting best practices
LinkedIn analytics & performance
B2B marketing strategies
Authority & thought leadership building

Graphic design fundamentals
Color psychology in marketing
Typography basics
Layout & composition principles
Branding consistency
Design tools overview
Social media creative design
Marketing visual creation
Common design mistakes
Visual storytelling concepts

Canva tool overview
Ad creative image design
Social media creative formats
Video content formats
Short-form video creation
Basic video editing skills
Branding in graphics & videos
Export settings & optimization
Content repurposing strategies
Hands-on design & video tasks

Understanding Instagram Reels algorithm
Creating strong content hooks
Storytelling for short videos
Trend & viral content analysis
Music & audio selection
Advanced editing tips
Reels posting strategy
Reels SEO optimization
Growth hacks for reach
Viral content framework

Importance of content planning
Monthly content strategy creation
Content mix & format planning
Platform-wise scheduling
Festival & trend-based planning
Content batching techniques
Tools for social media calendars
Consistency & discipline building
Team collaboration workflows
Ready-to-use calendar templates

Social media automation overview
Scheduling & publishing tools
Auto-posting strategies
DM automation techniques
Chatbot fundamentals
Lead automation workflows
AI-powered automation tools
Automation dos & don’ts
Time management using automation
Complete automation workflow setup

Meta Ads Manager overview
Campaign objective selection
Audience targeting strategies
Ad creative strategy
High-converting ad copywriting
Budget planning & bidding
A/B testing methods
Conversion tracking setup
Performance analysis
Scaling profitable ads

Remarketing fundamentals
Custom audience creation
Meta pixel & event setup
Advanced event tracking
Lookalike audience strategy
Funnel-based ad structure
Retargeting creative strategy
Budget & bid optimization
ROAS improvement techniques
Scaling remarketing campaigns

Google Ads overview
Search ads setup & strategy
Display ads fundamentals
Keyword bidding strategies
High-converting ad copywriting
Quality score optimization
Budget control & bidding models
Conversion tracking setup
Campaign optimization techniques
ROI & performance analysis

Local ads overview
Google My Business ads setup
Location-based targeting
Call & direction ads
Budget planning for local ads
Local keyword targeting
Conversion tracking
Performance metrics analysis
Ad optimization techniques
Local advertising strategy

WhatsApp Business account setup
Broadcast messaging strategy
WhatsApp automation tools
Customer engagement techniques
Lead nurturing strategies
WhatsApp marketing funnels
Message templates & personalization
Compliance & policy guidelines
Analytics & tracking basics
Sales conversion techniques

Interview fundamentals
Effective communication skills
Body language & presentation
Common interview questions
Confidence building techniques
HR interview preparation
Technical interview strategies
Mock interview practice
Feedback & improvement methods
Personal branding for interviews

Professional resume structure
ATS-friendly resume creation
Skill & experience highlighting
Project presentation techniques
Portfolio & work links
Common resume mistakes
Custom resumes for job roles
Industry keyword optimization
Resume building tools
Final resume review & feedback

Company research techniques
Understanding job roles
Answering frameworks (STAR method)
Salary negotiation basics
Behavioral interview questions
Case study interview approach
Online interview best practices
Stress & anxiety handling
Final interview checklist
Placement guidance & career tips

Overall skill assessment
SEO knowledge test
Paid ads strategy test
Analytics & reporting test
Social media marketing test
AI tools & prompt test
Practical assignments
Performance evaluation
Weak area identification
Final readiness & certification check

Top Class Courses

Our Courses

Enhance your career by joining Digital Aacharya India's best digital marketing training institute and internship provider with our different courses.

Fundamentals Of Digital Marketing

Search Engine Expert

Social Media Expert

Google Analytics

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Digital Aacharya

Edhen an unknown printer took a galley of type and scrambled it to make a type specimen bookas survived not only five centuries.Edhen an unknown printer took a galley of type and scrambled.

Guaranteed internship

A certificate will definitely be awarded to you upon completion of the course, and eligible students will have the opportunity to work on live projects. In addition, you will have access to internships with leading companies in the market.

Presentation for each

After completing each , students are required to prepare a presentation to ensure their concepts are clear and comprehensive, supporting better learning outcomes through active participation.

Friendly and helpful staff

The faculty provides 100% assistance to all students in accordance with their requirements. We have the best team whose contributions to helping students have made us stand out in digital marketing.

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