Google Ads
Google Ads Certification is a professional credential that Google offers to individuals who demonstrate proficiency in the basics and advanced aspects of Google Ads. The certification course is a professional authorization from Google (through its online training program) that demonstrates key skills in basic and advanced understanding of Google Ads. In addition to the knowledge benefits, one also gets a badge that they can place on their website, CV/Resume and social profiles to differentiate themselves from others who don't have one. There are six Google Ads certifications currently available: Google Ads Search, Google Ads Display, Google Ads Video, Shopping ads, Google Ads Apps, and Google Ads Measurement.
Modules of the Course
Google Ads
- Sales
- Search
- Display
- Shopping
- Video
- Smart
- Discovery
- Leads
- Search
- Display
- Shopping
- Video
- Smart
- Discovery
- Website Traffic
- Search
- Display
- Shopping
- Video
- Discovery
- Create Campaign without Goal’s guidance
- Search
- Display
- Shopping
- Video
- App
- Local
- Smart
- Discovery
- Product and brand consideration
- Video
- Brand awareness and reach
- Display
- Video
- App Promotion
- App
- Local store visits and promotion
- Local